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Consumer Product Design Company

Successful products are the ones that appeal to our senses– in form, feel and function – and connect with our emotional needs. Consumers expect high levels of innovation, style and powerful performance and, of course, competitive pricing. Your brand relies on products that exceed expectations, stay on trend and enhance your reputation.

In the fast-paced consumer market, innovation and product improvements are key to keep your business relevant, moving forward and leading the market. Our experience as an industrial design consultancy, consumer design focuses on the Value Proposition – developing products that connect with the consumer and build brand recognition. Our work on the MyHome Collection for Bathrooms Brands met both the consumer desire for spacious, functional and elegant sanitaryware and the business need to move from design, refinement, and engineering to manufacture within 12 months.

Ready to get started?

Need a consumer product design company that develops products that connect with customers?

We take as much pride in refreshing an existing product to keep it attractive as we do in taking your innovation from concept to point of purchase.

What We Do

We know outstanding design, engineering, technology and innovation is behind every successful product – and so are manufacturing and environmental considerations. We take as much pride in refreshing an existing product to keep it attractive as we do in taking your innovation from concept to point of purchase. Our success is based on understanding the user, placing them firmly at the centre of the development journey and delivering an experience that evokes desire and brand loyalty.

Our mission is to build lasting relationships that understand your business direction and help keep your products at the forefront of your market. Our award-winning designs for G7th, the Capo Company, includes a continuing history of eight consecutive products with worldwide patents.

Our Consumer Clients

Morphy Richards Logo
Radio Player Logo
Crosswater Logo
Mcdonalds Logo
Visionplus Logo

Meet the Team

The Bluefrog Design team brings vast experience in developing consumer products. With a deep understanding of user needs and market trends, we create innovative and user-centric solutions for a wide range of consumer product categories.

Concept Design
Ipad accessories designed by Bluefrog Design

Our Design Process

Why Choose us?

We deliver products that have a strong ROI and are cost-effective for manufacture. We meet end-users physical and emotional needs, ensuring usability and enjoyment. Our designs enrich work and play, promoting the joy of ownership while prioritising sustainability and benefiting society and the environment.

Selecting the right materials for your product

Our Consumer Design Services

If you would like to hear more on how we can improve the quality of your products or help with your product development, please contact Bluefrog Design at

FAQ’s on Consumer Product Design & Development

What is consumer product design?

Consumer product design refers to the creative process of conceptualising and developing physical products that cater to the needs, desires, and preferences of end-users. At Bluefrog Design, we excel in crafting innovative and user-centric consumer products that are visually appealing, functional, and cost-effective. Our team of experienced designers and engineers collaborates to create products that enhance everyday life, bringing joy to users while meeting market demands. From ideation to prototyping and manufacturing, we ensure our designs fulfils the aspirations of both consumers and brands.

What are the different types of consumer products?

In the world of consumer products, there are various types that serve distinct purposes and cater to different consumer needs. Bluefrog Design specialises in developing four main categories of consumer products: convenience products that customers buy frequently with minimal effort, shopping products that require more research and comparison, specialty products with unique characteristics and brand loyalty, and unsought products that consumers may not actively seek but may need in certain situations. Our expertise ensures that each type is carefully designed to resonate with consumers and enhance their daily experiences.

What are the advantages of hiring a consumer product design company?

Hiring a consumer product design company like Bluefrog Design offers numerous advantages for businesses. Our expertise and experience in the industry allow us to create innovative and marketable products that meet the needs of consumers. By collaborating with us, you gain access to a talented team of designers, engineers, and experts who can streamline the entire product development process. From ideation to prototyping and testing, we ensure cost-effectiveness, functional efficiency, and appealing designs that resonate with your target audience, resulting in successful products and a competitive edge in the market.

What to look for while hiring a consumer product design agency?

When hiring a consumer product design agency, it’s essential to consider their track record of successful product launches, industry experience, and the range of services they offer, from concept development to prototyping and manufacturing support. Look for a team that can understand your brand and target market, offering a human-centered approach to design. Transparency in communication, the ability to meet deadlines, and a collaborative mindset are also crucial factors to ensure a seamless and fruitful partnership that delivers exceptional, market-leading products. At Bluefrog Design, we pride ourselves on these qualities, making us a top choice for your product design needs.

Related Consumer Projects

Other Sectors

Need to build your product

and brand?

Understanding the significance of your project, Bluefrog Design takes a pragmatic, structured approach to new product development. Empathetically identifying challenges, we tailor our service to meet your project’s unique needs.

© Bluefrog Design Ltd 2023